In search of the best red.

In search of the best red.

A red rose has always been an integral part of Valentine's Day celebration. It symbolized

love, passion, courage, beauty and joy. Something as simple as a perfect red rose makes Valentine's Day very special. This Valentine's we would like to discover the perfect red rose which is loved by consumers, marketers, and growers. A journey of a perfect red rose begins with a vision and idea in the breeder’s mind many years before it reaches the consumer.

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